In an issue particularly important for small businesses, it will be easier to search, register, and protect IP rights in these new markets. There will be better standards for patents and protections for trademarks like your brand name and signage. There’s more help for pharmaceutical companies and creative artists. The parties have agreed to provide the legal means to prevent the misappropriation of trade secrets and to establish criminal procedures and penalties for trade secret theft, including by means of cyber-theft, and for cam-cording.

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